What can universities do to emulate the agricultural research lobby? The World Bank's preparation of Multi-Country Agricultural Productivity Program (MAPP) for Africa presents a window of opportunity (World Bank, 2003). The Bank has developed MAPP and plans to mobilize us$1.7 billion for agricultural research and extension in Africa over the coming five years. But the MAPP concept paper does not at present include funds to strengthen agricultural higher education in Africa. NEPAD should encourage the World Bank to get higher agricultural education included in the MAPP initiative.